Loyalzoo covers points and stamps plus paid memberships and tiers, which suits businesses that sell access or status. Boutikio centres on a branded wallet pass and the loop around it: phone scanning, receipt capture, a built-in CRM, and automated engagement after a visit or reward event.
-
Loyalzoo: Loyalzoo runs points and stamp loyalty with digital cards, plus paid memberships and POS integrations. Plans are published in US dollars and there is no free tier.
-
Boutikio: Boutikio runs loyalty from a branded digital pass, phone scanning or customer receipt capture, a built-in CRM, and automated engagement after a visit or reward event. Square POS is an optional connection.
-
Memberships are a Loyalzoo strength; wallet-first design is a Boutikio strength.
Loyalzoo offers POS integrations as part of its platform, though it does not present a named list on its pricing page. Boutikio's launch POS integration is Square, it is optional, and no other connection is live; the platform also runs entirely without a POS using phone scans and customer receipts.
-
Loyalzoo: POS integrations available.
-
Boutikio: No POS required. Square POS is the launch integration and is optional; no other POS connection is live.
-
If a specific POS is non-negotiable, confirm it with each vendor before choosing.
Boutikio's customer surface is the Apple Wallet or Google Wallet pass itself, showing balance, next reward, and checkout code. Loyalzoo issues digital loyalty cards and concentrates more on the account side of the relationship through points, tiers, and memberships.
-
Boutikio: Apple Wallet and Google Wallet, over a branded pass.
-
Loyalzoo: Digital loyalty cards (including wallet-style cards).
-
Ask each vendor to show a real pass on both wallet platforms before deciding.
Loyalzoo publishes three plans: Grow 77 USD / month, Smart 167 USD / month, and Multi at custom pricing, captured from Loyalzoo's pricing page. There is no free tier, and the entry plan is a monthly commitment. Boutikio does not publish pricing in this phase, so cost should be compared on a quote-to-quote basis.
-
Loyalzoo: Grow 77 USD / month, Smart 167 USD / month, and Multi at custom pricing, captured from Loyalzoo's pricing page.
-
Loyalzoo free tier: No free tier.
-
Boutikio: Not published in this phase.
Loyalzoo is best for Established businesses that want points, tiers, and paid memberships together, and that can commit to a monthly plan. Boutikio is best for Local businesses that want loyalty to run from a wallet pass, with or without a POS, and partners who run loyalty for multiple merchants from one account. Both are honest answers that point in different directions, which usually makes this a business-model decision rather than a feature-count decision.
-
Loyalzoo best for: Established businesses that want points, tiers, and paid memberships together, and that can commit to a monthly plan.
-
Boutikio best for: Local businesses that want loyalty to run from a wallet pass, with or without a POS, and partners who run loyalty for multiple merchants from one account.
-
Boutikio is not ideal for Businesses that need a POS integration other than Square today, or that want a published self-serve price list before starting.
Map your tiers and membership benefits first, because a wallet-pass platform expresses status differently from a membership platform. Then export your customer list, decide how existing points convert, and choose whether earning will be a pass scan, a receipt, or a Square POS connection.
-
Map your tiers and membership benefits before moving so member status can be recreated.
-
Decide how existing points and tiers convert into the new reward structure.
-
Choose the earning method: pass scan, receipt submission, or optional Square POS.
